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Kate Dore on the School Of Laughs Podcast

This episode is brought to you by Patreon Sponsor Paul Swann and the Clean Comedy Conference.

Social Media ninja Kate Dore joins us today for PART TWO of our “Social Media Pro Tips” conversation. We talk about the digital tools available to independent artists. Kate is a social media consultant, and she also blogs at where she talks about becoming financially independent.

Here is just a snapshot of the Social Media Pro Tips in this episode:

  • Using Mailchimp for free to get your email list started
  • Facebook audiences (and look-a-alike audiences)
  • Utilizing your email list to sell merchandise
  • Tracking interest and clicks to gauge engagement
  • Using social media to build relationships
  • Two things she would NEVER do
  • building trust with your audience
  • What your sharing tactics may have in common with a flock of geese
  • How frequently she shares and posts on four different platforms
  • Using tools like Buffer and Tailwind to help schedule posts
  • Twitter lists and how to use them
  • Narrowing down your incoming posts
  • Why patience is key but monitoring interest is more valuable
  • Where she would advise spending money
  • What to make sure of BEFORE you spend money 🙂
  • Facebook ads and boosts
  • Where you can hire a social media assistant
  • Knowing your hour worth and subbing out tasks to save money
  • Snapchat!
  • Facebook groups and pages

and honestly too much more to list!

Rik Roberts

Kate Dore’s Favorite Social Media Resources

How great is Kate Dore??? She also provided us with valuable resources to some useful articles and tools you can explore and use in your social media strategy.

How To Land Freelance Jobs with Social Media

How and Why to Collect Emails Using Your Website

Everything You Need to Know about Snapchat

Gary Vaynerchuk on Why Snapchat Matters

My Resources Page:

Social Media tools Kate Dore likes …

Buffer – Twitter scheduling

Mention – Brand Monitoring

Tailwind – Pinterest scheduling

Social Warfare – Social media sharing plugin

To find out more about Kate Dore visit any of her links below!

Website – Twitter  – Facebook – LinkedIn – Google+ – Pinterest

Kate Dore

Owner & Editor
Cashville Skyline

This episode is brought to you by the Clean Comedy Conference which takes place in San Diego, California October 13th through the 15th, 2016.

clean comedy conference

There’s an old adage in comedy: Clean is green.Through the Conference you’ll learn from professional comedians and bookers such as Eddie BrillJimmy BroganCharlene MaeAmy PittleTony Calabrese, and Scott Wood, who will address the pitfalls and show you how to navigate the challenges of making money as a clean comedian. In addition to working at clean comedy venues, many of these speakers and panelists have written for television and have booked for clubs, colleges, churches, cruise ships, and late-night TV such as Letterman.

The theme for this year’s conference is “Clean isn’t a dirty word.” Come and see why for yourself.

Early bird registration ends August 15th so sign up today at

As a thank you to School of Laughs listeners, use promo code “schooloflaughs” for a special $10 discount.

Go to today!

Club 52

“Club 52” is a 52 week, email based stand-up program. It will include a weekly challenge designed to help you become a better comedian. This year long program will feature an email every Friday from me. I will ask you to take a serious look at some of your business practices, writing processes, performance techniques, branding, marketing and a whole lot more.

The program starts the week you join and continues for 52 weeks as long as you are still supporting the podcast through Patreon at the $7 a month level.

Questions? Email me (Rik) at Or call 1-888-895-8549. Or. if you are ready, head on over to to get started.